Brighton Homes is the fresh new face of the established MJH Group servicing the residential housing and construction industry.
With a desire to present a uniquely Queensland portfolio of flexible home options and the vision to “push the dreams and expectations of ‘life lived well’ on behalf of the everyday Queenslander”.
In a bold move, MJH relocated their head office from North Lakes to Loganhome, in a move coinciding with the unveiling of the Brighton homes brand and their vision to “let life in”. Our approach was to leverage the depth of brand work that had been invested to create a holistic experience that connected the refreshed brand presence with a physical one.
Encapsulating this vision was the essence of communicating to customers the purpose of Brighton; “that you, our customer, can embrace a community, where friends and neighbours are welcome to drop in, where entertaining is relaxed and where formalities just don’t exist… where the future is bright.”
The outcome is a casual yet sophisticated workspace that reflects the residential nature of the business, and bringing the outdoors in through the use of open & alfresco styled spaces and indoor greenery. The material pallet is reminiscent of the Brighton home options with light and contemporary timbers, stones and textures. The layout enables work to happen in a communal area with space to break away to do more deep individual thinking or come together to brain storm and create as a team, satisfying all the aspects of the task spectrum.